Cantor Fitzgerald

Direct Private Placements

PCG raises private capital for private and public companies across a number of industry verticals, including:  Real Estate, Gaming and Lodging; Media & Communications; Industrials; Financial Institutions; Shipping; Healthcare; Life Sciences; Energy; Clean Tech; Technology; Consumer and Retail.  We believe that we have the relationships and experience to raise private capital for most of our clients’ needs.  Our equity and debt expertise provides our clients with access to high-quality private capital providers, which in addition to helping our clients achieve their goals, may also lead to improving our clients' profiles within the institutional investment community.  We believe PCG has one of the most effective distribution platforms in the industry.  This broad distribution structure is designed to promote better pricing and structure; to facilitate rapid completion of transactions; and to better position the client for acceptance in the marketplace.  In addition, we expect that many of our clients who use our private capital raising capabilities will seek our expertise for other investment banking services, such as: M&A Advisory; Initial Public Offerings, Continuous Equity Offerings; Marketed Follow-On offerings, Debt offerings, and other related services.  We believe PCG is uniquely positioned to leverage Cantor’s resources and to match clients’ financing goals with suitable investors.  By utilizing a team-driven global marketing effort, our team is able to deliver creative solutions and, ultimately, capital to our clients.

PCG generally works with established companies, and seeks to partner with the highest quality companies.  On occasion, we work with venture capitalists and/or entrepreneurs, who have created successful enterprises in the past.  Importantly, PCG has raised institutional capital for some of the most innovative alternative investment vehicles and companies as discussed more fully below. 

The key to our success is diligence and selectivity.  We use a disciplined approach to selecting companies from those who seek our services.  To select assignments, we continually assess market conditions and seek feedback from our global institutional investor base regarding their preferences for investments, geographies and appetite for risk.  Ultimately, we seek those companies or entrepreneurs based on a variety of criteria: 

• Suitability
• Market
• Strategy
• Return Profile
• Structure
• Team / Quality of Management
• Track record
• Governance
• Transparency
• Competitive Positioning
   

The key to building long-standing and trusted client relationships is understanding our clients' business goals and capital raising objectives and then working hard to help them achieve them.  A deep understanding of our clients' businesses objectives enables us to serve as a trusted business advisor and to counsel our clients on all aspects of the capital raising process.  We believe that we are a placement and structuring advisor that companies and/or entrepreneurs should trust with their most important decisions.  Our advice is valued because it is informed, objective and based on our client needs.  Importantly, we believe that our global distribution network is one of the most powerful in the world and is a key differentiator among other private capital advisors.  

PCG ‘s objective is to deliver focused, senior-level attention; meticulous pre-capital raising planning, strategy and preparation; sound counsel and advise throughout the course of an engagement; continual feedback and consistent project management throughout the capital raising process.  As a private partnership with an entrepreneurial spirit, we identify with our clients’ business challenges today.  Our success is measured by the success of our clients.

Capital Structures

PCG has the ability to structure transactions across the capital spectrum (as shown below). We customize solutions for our clients to maximize valuation, minimize dilution and optimize capital structure. Often these solutions involve a deep understanding of hybrid securities, in other words, those with characteristics of both equity and debt.  
 

Illustrative Types of Private Placements

Industry Groups of Focus

PCG has extensive experience in providing financing solutions for companies in several different industry groups, including:

• Real Estate, Gaming and Lodging
• Media & Communications
• Industrials
• Financial Institutions
• Shipping
• Healthcare
• Life Sciences
• Energy
• Clean Tech
• Technology
• Consumer
• Retail
   

Depth of Experience

Our senior team has significant experience in raising capital for companies at various stages of their life cycle as follows:

• Venture Capital (V/C)
• Pre-IPO companies
• Public companies (PIPEs and Registered Directs)
• Growth and/or acquisition financing
• Recapitalizations/distressed situations
   

Private Placement Process

We facilitate the placement process for our clients throughout each phase of the capital raise (as shown below).  Utilizing our global distribution capabilities, we target a focused group of investors and organize meetings to maximize the effectiveness of management's time.  An orchestrated process increases the momentum of the transaction, thereby increasing the likelihood of success.

Illustrative Example of Private Placement Process